Web Design Trends in 2020

Website trends come and go. In 2020, the technical possibilities seem endless and we’re seeing designers play with extremes, reinvent previous styles and ceaselessly experiment with new techniques. We all want to make our websites better for a good reason. Whatever our goal is, we need to have access to the most modern tools and follow the latest trends.

You may want to get more visitors, build brand reputation, or sell more - being a step ahead of your competitors may help you get there faster.

In this article, we are going to talk about the top webdesign trends that are popular now in 2020 and will continue to be on trend in the coming future.

1.Designs Containing Gradients

Gradients have now become more popular among creative when searching for new website design inspiration. the color combinations will resemble rainbows and gradients that were so popular in 2020. Whenever they can, designers will move away from traditional colors to their brighter or deeper equivalents.

We expect to see more and more gradients incorporated in new website designs in the next year, among other 2020 website design trends. At the same time, we are expecting the rise of beige palettes used in combination with more vivid colors and animated elements.

2.Interactive & Responsive Designs Tell a Story

The incorporation of user interactivity has become increasingly popular, and this ux design trend will only continue to be at the heart of user experience animation. Consumers are spending more time on websites that utilize responsive features that encourage users to interact with the design. 

3.Voice

Voice technology is another trend experiencing rapid growth in adoption - its growth was a prediction offered by numerous people we spoke to!

This is partly a result of technology, like smart speakers, that many of us are becoming increasingly accustomed to having in our homes. “We live in the age of Siri and Alexa,” explains “Audio controllers have become our friends and have dramatically changed our digital experience the past few years. (But) many companies have not yet adopted VUI onto their websites. 

 4.Data collection

For years now, people have been talking about data being ‘the new oil.’ But now, with new ways to actually utilize that data - some of which we’ve discussed in this article, like contextual technology - it’s perhaps more important than ever.

5.Dark mode

Dark mode web designs not only look ultra modern, but they’re easy on the eyes and make colors and design elements pop.Sometimes the most visually stunning web design trends have practical beginnings. Dark themes are better for OLED screens—saving power and extending screen lifespans—but that utility doesn’t stop them from looking good. Dark backgrounds improve the visibility of other accent colors for truly dynamic design.

Coincidentally, the dark mode design aesthetic also fits in perfectly with other prevalent 2020 design trends that include dark and moody color schemes combined with glowing neon’s as well as futuristic yet dark cyberpunk and dystopian styles.

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